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A Crash Course in Visuals


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This piece originally appeared on our page “The Filming Experience

You’d be surprised to learn that many of our clients are unsure about how to set up their spaces to best show off their brands. They don’t realise that they don’t need to hire a set designer to do this, they can be their own set designer with some basic tips:

Polishing Up Spaces With Flowers

+ How about some fresh flowers?

+ How about some strategically placed magazines?

+ A jug of ice cold water on your desk?

+ Make sure all the rooms are neat and looking their best.

+ Make sure your staff are in their best outfits.

+ Tidy up and ensure the styling of your location is exactly how you want in your video.

Outfits + Location

For personal profiles, think carefully about your outfits, styling + location.

+ Try wear the clothing that best showcases your brand (yoga instructor = pick a typical yoga outfit. personal trainer = a gym outfit. If you’re a real estate agent = a business suit. If you’re a freelance creative = wear something that says you take yourself seriously. A business owner = your company tshirt)

+ Fork out some cash to get your hair done at a salon for the shoot

+ Choose bright colors because they translate well on camera

+ It’s amazing the difference a well-chosen piece of jewelry can make

+ Choosing an  outdoor location offers natural light

+ Choosing an indoor location with windows offers natural light

The Mood of Your Video

Your ideas are welcome in every video. Browse around our Skybok Pinterest to find some ideas that appeal to you. Share these ideas with me so that I can be prepared for our creative consultation.

I love to create something authentic + incorporate my own style of filming + editing into the shoot. If you want music, maybe there’s a specific mood you want to capture in your showcase. Tell me + let’s explore options.

What always works well is if you have a friend in the music world with a track you love, with his/her permission we can use that in your video!

Shots You Like

Make sure you have a look at Skybok’s most recent shoots and decide what you like about the style. Do you like close ups, angles, tight-shots, food shots etc.? We can definitely work within your personal tastes.

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